What are the key challenges for FMCG category managers (suppliers) and how to address them? The CatMan Forum offers the opportunity to exchange opinions and ...

In today’s highly competitive and complex environment, the moment-of-truth in the consumer’s journey is when he makes the purchase, regardless of whether thi...

Winnen op het verkoopunt, hoe doe je dat? RetailDetail en LD&Co brachten opnieuw ruim honderd categoriemanagers, trademarketeers en shoppermarketingspecialis...